WHAT THE F*@K IS PREBRANDING?
DEFINITION 01
PREBRANDING AS A CREATIVE STUDIO
Prebranding is a transformative brand strategy studio that regenerates human heart in business. We specialise in designing creative solutions for rebellious ventures that dare to dear extreme, and they truly care about the people and the planet. We connect our customers’ products and services with their well-aligned audiences aka. brand tribes by authentic narratives and meaningful experiences.
Secret fine print: PREBRANDING IS A BRAND CONSULTANCY AGENCY WHICH EMBRACES THE SPIRITUAL LAYER TO A HUMAN BEING
Prebranding is a creative process before designing business & organisation solutions. It is recommended for everyone who wants to build brands in a conscious and mindful way. It helps to obtain valuable information from the subconscious mind (passions, visions, dreams), minimising the risk of making wrong decisions when they matter the most – at the beginning of a venture.
Or shall we say: It’s a process aimed at developing strategical brand elements, which includes personal transformation.
Or: It’s a process of finding more alignment with the deeper purpose of the founder before brand affecting decisions are made
Secret fine print: is a process of discovering and embracing soul of the business.
DEFINITION 02
PREBRANDING AS A PROCESS
Hmm…
DEFINITION 03
PREBRANDING AS A MINDSET / PHILOSOPHY / APPROAC
Prebranding today comes as two productised services, both of them organising early stage ideas into empowering business directions:
- Strategy Deck, which is a 3-9 weeks process, that sets a foundation for brand to be built or raised on the next level
- Clarity Session, which is 2 hours meeting, results in enhanced clarity